How it Works
1
You set your goals
Are you service six different towns and wants all the outdoor lighting installation jobs you can handle? Or are you a Certified Irrigation Pro in Hyannis who wants more business in another town?
Once we know your business goals, our team will analyze your market.
2
We optimize your website
Already have a website you love? No problem. Our team can optimize it without affecting its look and feel.
Don’t have a website at all? No problem! Our team can build one from scratch.
No matter where you start, by the time we’re done, your website will load faster, convert better, and be ready for long-term growth.
3
We run your SEO campaign
Google uses more than 200 signals to determine where your site should rank for valuable searches like “Lawn Mower on Cape Cod” and “Landscaping in Chatham.”
Each month, we’ll focus on the signals that will have the biggest impact on your business.
4
You get calls and new customers
Rankings are nice, but clients are better.
5
We support you, every step of the way
We work 1-on-1 with our prospects and contractors to know what works and what doesn’t. We’re happy to share our insights, introduce you to new tools, and help with odds and ends.
What services do we offer?
We specialize in custom software development for various industries. Our team creates visually appealing web designs, optimizes for SEO, manages social media, and runs effective PPC campaigns. Our comprehensive solutions will help you meet your unique business goals.
How much do we charge?
Our pricing varies based on factors such as your location, competition, and services offered. To get an accurate quote based on your needs, speak with our experts. We offer transparent, competitive pricing for businesses of all sizes. Contact us to learn more.
What is Search Engine Optimization (SEO)?
If you’re new to the world of Search Engine Optimization (SEO), head on the next text and read an example with an irrigation contractor company.
What’s unique about Search Engine Optimization (SEO) for irrigation contractors?
Search Engine Optimization (SEO) for irrigation contractors requires a few unique skills.
Understand your industry and region. Make your content interesting and useful. Carefully plan to rank beyond your hometown to avoid Google penalties. Don't forget about leads in other areas.
Want to TRIPLE your business?
There’s more than one way to build and grow your business.
We work with businesses that offer and specialize in:
- Public Gardens & Pollinators
- Landscape Design
- Landscaping Maintenance
- Hardscape Installation
- Irrigation Installation
- Sprinkler Repair
- Smart Irrigation
- Xeriscaping
- Debris Cleanup
- Swimming Pool Demolition
- Brick and Stone Driveway
- Brick or Stone Driveway
- Drainage Systems
- Drip Irrigation Installation
- Fire Pit Installation
- Flower Planting
- Garden Design
- Garden Maintenance
- Garden Mist System
- Garden Planting
- Gardening
- Sod Installation
- Farming
- Indoor Growing
- Outdoor Growing
- Hardscaping
- Hedge and Shrub Planting
- Hedge and Shrub Trimming
- Hedges and Shrubs
- Hydro Seeding
- Land Clearing
- Landscape Architecture
- Landscape Construction
- Landscape Design
- Landscape Lighting
- Lawn Aeration
- Lawn Edging
- Lawn Maintenance
- Lawn Moss Control
- Lawn Mowing
- Lawn Seeding
- Lawn and Garden
- Lawns and Sod
- Leaf Removal
- Leaf Removal
- Weed Control
- Ponds and Fish
- Lawn Fertilization
- Lawn Treatment
- Lawn Herbicide Application
- Cascade
- Fountain
- Mulching
- Organic Lawn Treatment
- Outdoor Kitchen Construction
- Outdoor Fireplace Construction
- Outdoor Pizza Oven
- Outdoor Living Spaces
- Patio Design
- Pavers Installation
- Pavers Maintenance
- Raised Bed Garden Construction
- Retaining Wall Construction
- Rock Formation
- Ice Removal
- Free Consultation
- Rock or Boulder Removal
- Snow Removal
- Sod Installation
- Sod Repair
- Soil Amending
- Spigot Winterization
- Sprinkler Winterization
- Trees
- Tree Care
- Stump Grinding
- Stump Removal
- Brush Removal
- Tree Bracing
- Tree Health Evaluations
- Tree Maintenance
- Tree Planting
- Tree Pruning
- Tree Relocation
- Tree Removal
- Tree Trimming
- Hauling
- Public Gardens & Pollinators
SEO for Landscapers, Gardeners, Farmers and Contractors
SEO is a complicated process that can sound a little bit like magic, but in the right hands it can turn an underperforming business into an industry-leading monster.
>> Here’s how we handle SEO for landscaping, gardening, farming and construction companies:
1. On-Site Content Creation & Optimization
Links are the key partner of SEO, but you can’t just build any links to your website. In fact, many links will do more harm than good, and sometimes you need the help of a specialist to tell them apart.
Before we begin building links to your site, our team will evaluate your current link profile, as well as your competition’s link profiles, to see where you stand. We then prioritize new link opportunities based on the time to build, the resources required to build them, and their anticipated impact on your rankings.
For most links, Astuto will handle all of the work without your involvement, so you can focus on your clients. Other links may require additional investments or involvement, such as joining the local chamber of commerce or sponsoring a little league team.
2. Link Development
Links are the key partner of SEO, but you can’t just build any links to your website. In fact, many links will do more harm than good, and sometimes you need the help of a specialist to tell them apart.
Before we begin building links to your site, our team will evaluate your current link profile, as well as your competition’s link profiles, to see where you stand. We then prioritize new link opportunities based on the time to build, the resources required to build them, and their anticipated impact on your rankings.
For most links, Astuto will handle all of the work without your involvement, so you can focus on your clients. Other links may require additional investments or involvement, such as joining the local chamber of commerce or sponsoring a little league team.
3. Managing Your Ecosystem
Your website doesn’t operate in a vacuum. Everything from the photo choices on Landcare Advisor, Yelp, and Google My Business Profile, to that one bad review on Home Advisor can have an impact on your SEO campaign, so we do our research. Over the years, our team has developed a robust toolkit for evaluating your ecosystem, prioritizing improvements, and managing hundreds of profiles.
Common SEO Issues in your industry
While there are a lot of ways to approach SEO, we have found that many professional landscapers have the same SEO issues in common.
1. Poor Category Choices
Most directory sites, such as Google My Business, Yahoo, Yelp and Yellowpages, have multiple categories that can apply to landscape contractors. The issue is, especially on your Google my Business profile, your business might not show up at all if you don’t select the right ones. For example, many professional landscapers who offer irrigation services overlook Google’s irrigation contractor category, so they’re not even eligible for searches like “sprinkler repair near me” or “Cut my lawn today near me.”
2. Bad Doorway Pages
If you want to generate business in more than just your hometown, you’re in good company.
Unfortunately, many landscaping, Gardening, Farming and Contractors websites create fill in the blank pages for each city they want to service, and then wonder why those pages never rank.
Ranking outside of your hometown requires pages that actually relate to that target city, as well as reviews and links that back it up.
3. Poor Photo and Video Management
Taking pictures or videos of all of your best projects is a perfect idea for a variety of reasons, but many professional landscapers get into trouble when they upload those photos to their websites.
Some common photo management issues for professional landscapers include:
● Uploading full size images. If you don’t resize and compress your images before uploading them, it can dramatically reduce your website’s load speeds and ranking potential.
● Not tagging your images correctly. Image alt tags are important for screen reading software, but they also play a big role in SEO. If you fill your alt tags with too many keywords, too many generic words, not enough detail about the contents of your picture, or don’t include an alt tag at all, it will cost you. It’s also best to upload images using human-readable file names, not random number strings.
● Not putting your images in the right place. The way Google discovers, reads, and catalogs pages on your site is a little unusual. When you put together a photo gallery, it’s important that you code it correctly so that Google doesn’t treat each photo as a separate page. Otherwise these could be seen as “low value” pages (since there isn’t a lot of content on each of them) which could drag down your website’s rankings.
New text: Advanced SEO Strategies for Construction, Landscaping, Gardening, Farming, and Contractors to Boost Online Visibility and Drive More Traffic to Your Website
Expertly Crafted SEO Campaigns for Landscaping, Gardening, Farming, and Contracting – Trust Our Team to Deliver.
Increase Your Leads with Our Custom SEO Campaigns! We specialize in various areas, from landscaping to outdoor kitchens and can help boost your business.
Here are just a few ways we approach SEO for specialty landscaping contractors:
Going up and Beyond Keyword Goals
Specialty services may not have clear keyword goals, like "borders installation in a hill" which may not have enough search volume. So, we analyze customer journeys and compare SEO campaigns to ensure the right content, photos, and profiles are in place.
Smart Service Area Coverage
Specialized contractors and landscapers may need to cover a large service area, but creating numerous landing pages can be difficult and may result in a Google penalty. Our expertise can help you manage expansion while following Google's quality signals.
Complementary Content Development
For many specialty landscaping, gardening, farming and contractors, there are built-in opportunities for co-promotion that are extremely easy to overlook.
For example, if you specialize in grilling station construction, partnering with a local brand of grilling seasonings should be a natural fit. If lawn and patios are your sweet spot, developing content on sun exposure safety for dermatologists to publish and share can be a big win. And if you offer landscape cleanups and debris hauling, content about local species of ticks and spiders could keep people from cleaning their own yards while also opening up opportunities with local pest control companies.
Sometimes these opportunities are easy to execute, but sometimes they can require some real out of the box thinking. That’s where we come in.
Astuto will evaluate your options for complementary content development and review your current local business connections to identify opportunities for long term, impactful content partnerships.
Contact us for a quick consultation to learn what we can do for you.
We create your Costumer’s Web Journey.
Does your irrigation business need more customers to thrive?
When most people need help with their sprinkler system, they start by searching for “sprinkler programming” or “sprinkler re-installation” on Google. In fact, 93% of online experiences begin with a search, and 47% of clicks go to the top three results. If you’re not one of them, you’re missing out on some serious business. So how do you get there? That is where Search Engine Optimization (SEO) for irrigation contractors comes in. Along with our feature-packed web designs and other online marketing tactics, we can help your business grow, cement your reputation, and generate more calls. Click here to learn more about these services, or contact us for pricing.
Websites that Help Your Contrating Business Grow
We believe your website should be an investment, not an obligation.
Our contractor web designs include:
● Unique and engaging branding that helps you stand out from the competition
● Information about your services, specialties, Search Engine Optimization (SEO) features that help your website rank in your hometown and beyond
● Responsive designs, so your website will look great on any size device
● Blog included that goes beyond the basics, to help establish you as the authority on irrigation
● Social media integrations to help you grow your followers and get more out of your followings
● Review site integrations to help you grow and get more out of your reputation
● Online Coupons System to increase demand during the offseason
● Calls to action that compel customers to contact you with a call or click
● FAQs included in every design, and policy information that help your leads convert
Common SEO Issues in your industry
>> While there are a lot of ways to approach SEO, we have found that many professional landscapers have the same SEO issues in common.
Our Successful Projects
We take pride in our work
At Astuto, we understand that every project is unique and requires a custom approach. That’s why we make sure to understand each client’s needs and expectations before starting any project. But don’t just take our word for it, check out some of our successful projects below!
Irrigation System Installation
This successful irrigation system installation was completed by Astuto, showcasing our ability to create unique and complex designs that exceed our clients’ expectations.
